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Departmentalization at Art & Craft Depot (Scenario)

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Departmentalization at Art & Craft Depot (Scenario)
John is president of a chain of stores called Art & Craft Depot. He is aware that the structure of his organization must change in order to compete more effectively in today's global marketplace. However, he is not sure which structure would work best for his company. His company is currently organized under the following departments: accounting, human resources, sales, purchasing, and distribution. However, there are other choices available. He has considered reorganizing around their primary product groups: silk flowers, art supplies, craft supplies, pottery, and fabric. However, equally important are the different types of clients they serve, including homemakers, artists, interior decorators, industrial display contractors, and art schools. The business is growing, and they now have stores in six provinces across Canada. Furthermore, his customers seldom shop for just one type of item. For example, a customer who buys flowers will frequently purchase a vase and other supplies that are required to create a full floral arrangement. This means that individual customers often shop in several merchandise areas of the store.
-If John bases the new structure on silk flowers,art supplies,craft supplies,pottery and fabric,they would be using ________ departmentalization.


Definitions:

Co-occurring Psychiatric Disorder(s)

The presence of two or more psychiatric disorders in an individual at the same time, often requiring integrated treatment.

Secondary Substance Abuse Model

A theory suggesting that substance abuse may develop due to the influence of external factors such as environmental stressors, rather than primary addiction alone.

Early Remission

A phase in the treatment of an illness where symptoms are reducing or disappearing, but the complete recovery criteria are not yet fully met.

Time Frame

A specific period during which an event occurs or an action is expected to take place.

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