Which of the Following Is True About Social Listening Tools

question 21

Multiple Choice

Which of the following is true about social listening tools?

• A) It does not allow brands to aggregate all of its positive and negative comments.
• B) It is not a two-way brand communication.
• C) Social listening tools can be used to analyze negative comments but not positive comments.
• D) It can be used to track new product launches and gauge the receptiveness from the customer base.
• E) It is primarily used to ensure that online money transactions are carried out safely.

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Definitions:

Automatic Processing

Cognitive activities that require little effort, awareness, or conscious control, such as habits and learned skills.

Primacy Effect

The tendency to remember information at the beginning of a list better than information in the middle or end, often due to the initial items receiving more cognitive focus.

Memory Retention

The ability to retain information over time through the process of encoding, storage, and retrieval of memories.

Rhyme Recognition

The ability to identify and produce sounds that rhyme, a key phonological awareness skill in language and reading development.