A Company Developed a New Variant of Its Cheese Spread

question 46

Multiple Choice

A company developed a new variant of its cheese spread.Before launching it throughout the country,the company sold them in a few small towns to see if the product was acceptable and to determine the best pricing strategy.Which of the following methods did the company employ?

• A) Experimental method
• B) Projective technique
• C) Observation method
• D) Survey method
• E) Intensive technique

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