The American Profession of Advertising Began When _____ Set Up

question 7

Multiple Choice

The American profession of advertising began when _____ set up business in Philadelphia in 1841.

• A) Claude Hopkins
• B) Volney B. Palmer
• C) Benjamin Franklin
• D) Samuel Johnson
• E) Francis Ayer

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Definitions:

Cash Over And Short

An account that records discrepancies between the actual amount of cash received and the expected amount based on sales records.

Miscellaneous Expense

Expenses that do not neatly fit into specific categories, often minor in nature and not regularly recurring.

Contra Asset

An account on a company's balance sheet that offsets against an asset account on the same balance sheet.

Miscellaneous Revenue

Income from sources other than the main business activities, such as rental income or interest income.