There Are Three Phases in the Evolution of CRM: (1)reporting,(2)analyzing,and

question 109

Multiple Choice

There are three phases in the evolution of CRM: (1) reporting,(2) analyzing,and (3) predicting.What do CRM predicting technologies help organizations accomplish?

• A)Make predictions regarding customer behavior such as which customers are at risk of leaving
• B)Segment their customers into categories such as best and worst customers
• C)Identify their customers across other applications
• D)All the above

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Definitions:

Enjoy Doing

The feeling of pleasure or satisfaction experienced when engaging in an activity one likes or finds rewarding.

Make Living

involves earning enough income through work or business to cover personal and family expenses.

Psychology

The scientific study of the human mind and its functions, especially those affecting behavior in a given context.

Focuses

Refers to the central points of interest or activity, or the act of directing attention and resources towards specific goals.