___________ CRM Supports Traditional Transactional Processing for Day-To-Day Front-Office Operations

question 16

Short Answer

___________ CRM supports traditional transactional processing for day-to-day front-office operations or systems that deal directly with the customers.

---

Definitions:

Time Value

The concept that money available at the present time is worth more than the same amount in the future due to its potential earning capacity.

Average Opportunity Cost

The value of the foregone alternative that was not chosen when making a decision, averaged over all possible options.

Employee Hourly Wage

The amount of money that an employee is paid for each hour of work.

Return On Earned Media Model

The Return On Earned Media Model measures the value that earned media (such as customer endorsements or press coverage) contributes to a company's objectives, in terms of both brand visibility and financial gain.