Netflix Creates a Unique Recommendation Listing for Each Customer That

question 58

Multiple Choice

Netflix creates a unique recommendation listing for each customer that revisits its website. How would you classify Netflix's ebusiness strategy?

• A) Information richness
• B) Mass customization
• C) Personalization
• D) Interactivity

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Definitions:

Babble

The production of speech-like but meaningless sounds, especially in infants as a precursor to language development.

Consonant-vowel

Refers to the combination or pattern of consonants and vowels in language, fundamental to syllable formation and pronunciation.

Reflection

The process of introspectively considering one's thoughts, feelings, actions, and outcomes to gain insights or solve problems.

Mirror

A reflective surface, typically of glass coated with a metal amalgam, that reflects a clear image.