Though the Product Is Based on a Formula Pioneered in California

question 136

Multiple Choice

Though the product is based on a formula pioneered in California and Florida, Euro Disney operates the amusement park in France, and markets it somewhat differently than the United States facilities in order to appeal to the European consumer. This type of strategy is known as a(n) __________ model.

• A) domestic
• B) international
• C) multinational
• D) transnational
• E) global

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Definitions:

Night Terrors

A sleep disorder causing feelings of terror or dread, and typically occurs during the first hours of stage 3-4 non-REM sleep; differs from nightmares.

Non-REM Sleep

A stage of sleep characterized by slower brain waves, reduced body movement, and absence of dreams, consisting of stages 1, 2, and deep stages 3 and 4.

Nightmares

Disturbing dreams that cause the dreamer to wake up feeling anxious and frightened.

REM Sleep

A stage of sleep characterized by rapid eye movements and is closely associated with vivid dreaming.