An Advantage of Licensing as a Method of Entering Global

question 30

Multiple Choice

An advantage of licensing as a method of entering global competition is that the

• A) Licensing company need not bear the costs and risks of opening up an overseas market.
• B) Licensing company has control over its technology.
• C) Licensing company has control over quality levels.
• D) Licensing company has lower communication costs.
• E) Licensee has lower production costs.

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Definitions:

Written Communication

Messages communicated through the written word, such as e-mails, reports, memos, letters, and other channels.

Reports

Formal written accounts or statements describing the progress, results, or status of a particular matter or investigation, often used for informational or analytical purposes.

Memos

Short for "memorandums," these are concise written documents used within an organization to communicate policies, procedures, or related official business.

Sender

The individual or entity initiating a message or communication to another party or parties.