When Does a Business Have a Competitive Advantage

question 17

Essay

When does a business have a competitive advantage?

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Definitions:

Supported

Refers to something that is upheld or backed by evidence, resources, or systems.

Dichotomy Corollary

A principle within George Kelly's personal construct theory that states individuals naturally interpret experiences through bipolar constructs, like good vs. bad or happy vs. sad.

Bipolar

A psychiatric disorder characterized by significant mood swings, including periods of depression and periods of mania or elevated mood.

Constructs

Psychological concepts or categories used to understand and interpret the world, often unique to each individual, as proposed by George Kelly.