Increasingly,consumers Are Choosing Not to Patronize Businesses That Receive Negative

question 8

True/False

Increasingly,consumers are choosing not to patronize businesses that receive negative publicity concerning misconduct.

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Definitions:

Positive Reinforcers

Stimuli which, when introduced after a behavior, increase the probability of that behavior being repeated.

Negative Reinforcers

Unpleasant stimuli that, when removed after a behavior, increase the likelihood of that behavior being repeated.

Operant Responding

A type of learning where behavior is controlled by consequences, including rewards and punishments.

Operant Conditioning

An approach to learning in which behavior strength is shaped by either reinforcing positive actions or administering punishments.