_________ Refers to the Dividing of the Organization's Work Units

question 123

Multiple Choice

_________ refers to the dividing of the organization's work units into defined functional areas.

• A) Framework for customer connection
• B) Work efficiencies
• C) Continuous improvement tactics
• D) Degree of Departmentalization
• E) Customer intimacy

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Definitions:

Market Segmentation

The process of dividing a larger market into smaller groups, or market segments, based on meaningfully shared characteristics.

Marketing Resources

Various assets such as time, money, and human skills that a company allocates towards its marketing efforts.

Maximizes Profit

The strategic effort made by businesses to increase the difference between their revenues and expenses.

Ethical Concerns

Issues or situations that require individuals or organizations to choose between alternatives that must be evaluated as right (ethical) or wrong (unethical).