A Key Objective That Marketing Managers Need to Attain to Effectively

question 87

True/False

A key objective that marketing managers need to attain to effectively position brands,products and/or services is "understand the customers to be targeted".

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Definitions:

Well-being

The state of being comfortable, healthy, or happy, encompassing physical, mental, and emotional health.

Society

A group of individuals involved in persistent social interaction, or a large social grouping sharing the same geographical or social territory, typically subject to the same political authority and dominant cultural expectations.

Globalization

The method through which companies or various entities gain global influence or begin to function at an international level, resulting in heightened interconnectivity.

Cultural Practices

Refers to the habits, rituals, and traditions specific to a community or society that reflect their values, beliefs, and way of life.