Examlex
Traditionally,marketing textbooks and marketers have been trained to think of the marketing mix around four concepts from a client-centric approach.
Proactive Interference
The interference by old learning with the ability to retrieve material learned recently.
Permanent
Lasting or intended to last or remain unchanged indefinitely.
Stimuli
External or internal factors that elicit a response from a sensory system or an organism.
Chunk
A stimulus or group of stimuli that are perceived as a discrete piece of information.
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