Examlex
"To build active customer loyalty" is a critically required for social media marketing to be successful.
Perceptions
The process of interpreting sensory information to understand and interact with the environment, influenced by individual experiences and cognitive processes.
Experience
The knowledge or skill acquired by a period of practical involvement in or exposure to events.
Independent Variable
In research, a factor that is manipulated or changed to observe its effect on a dependent variable, without being influenced by other variables.
Experimental Group
In an experiment is the group that is exposed to the independent variable.
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