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Key success factors for market penetration and obtaining sufficient market reach and scale depends on looking to compete as a new entrant in an existing market.
M1
A category of the money supply that includes all physical money like coins and currency, as well as demand deposits, and other liquid assets quickly convertible to cash.
M2
A measure of the money supply that includes cash, checking deposits, and easily convertible near money such as savings deposits, money market securities.
Savings Account
A deposit account held at a financial institution that provides principal security and a modest interest rate.
Traveler's Checks
A preprinted, fixed-amount check designed to allow the person signing it to make an unconditional payment to someone else as a result of its being counter-signed.
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