In a Service Blueprint, the Two Layers the Customer Is

question 94

Short Answer

In a service blueprint, the two layers the customer is involved with are the ________ and the ________.

---

Definitions:

Intrinsic Motivation

Motivation based on internal factors such as organismic needs (competence, relatedness, and autonomy), as well as curiosity, challenge, and fun.

Extrinsic Motivation

Motivation driven by external rewards or punishments rather than by the inherent satisfaction of the activity itself.

Self-actualization

The accomplishment or manifestation of one’s inherent abilities and possibilities, perceived as a universal impulse or requirement found in humans.

Autonomy

The capacity to make an informed, uncoerced decision or the right of individuals to direct their own lives.