A Qualitative Forecasting Technique in Which Individuals Familiar with Specific

question 23

Multiple Choice

A qualitative forecasting technique in which individuals familiar with specific market segments estimate the demand within these sectors that are then summed to get an overall forecast is called a:

• A)market survey.
• B)life cycle analogy.
• C)panel consensus forecasting.
• D)build-up forecast.

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Definitions:

Ending Inventory

Merchandise value ready to be sold at the close of an accounting cycle.

Retained Earnings

The portion of net earnings not distributed as dividends, but retained by the company to be reinvested in its core business or to pay debt.

Accounting Principle

Guidelines and rules that govern the accounting practices and procedures.

Financial Statement Presentation

The manner in which a company's financial data is organized and displayed in its financial statements.