Examlex
What is design for the environment (DFE)? Provide examples of products or services that have been developed with this in mind.
AIDA Model
A marketing model that describes the stages a customer goes through in the process of purchasing a product, which include Attention, Interest, Desire, and Action.
Emotional Appeals
Persuasive techniques that attempt to influence an audience's feelings to sway their opinions or decisions.
Logical Appeals
Arguments or persuasions based on reasoning, facts, and evidence to convince an audience.
Key Selling Points
Unique features or benefits of a product or service that make it attractive to potential customers.
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