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A Researcher Wants to Measure the Temperature (In Degree Fahrenheit)

question 19

Essay

A researcher wants to measure the temperature (in degree Fahrenheit) inside a grocery store at which the customers feel most comfortable. Suggest a scale that the researcher can use. Why is it not possible to use the ratio scale in this case?


Definitions:

Daily Sales

The total volume or value of products and services sold within a single business day.

Demand Price Elasticity

The responsiveness of the quantity demanded of a good to a change in its price; it measures how consumers react to price changes.

Product Price

The amount of money charged for a good or service in the market.

Purchases Increase

A rise in the quantity of goods or services bought over a specific period of time.

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