The Difference Between Social Media Monitoring and Private Communities Is

question 44

Multiple Choice

The difference between social media monitoring and private communities is that in social media research _____.

• A) the sample of people interacting about a product is a self-selected sample that is representative of consumer reactions in a target market
• B) the data already exists and is not created by interaction with researchers
• C) the primary purpose is research
• D) most companies outsource community development to a provider because of the start-up costs involved
• E) researchers cannot observe people interacting with each other unprompted by the potential bias of interviewers and questions

---

Definitions:

Albumin Level

The concentration of albumin, a major protein in the blood, which is a key marker for assessing nutritional status and liver function.

Generalized Edema

A medical condition characterized by widespread swelling in the body caused by excessive retention of fluid in the tissues.

Furosemide

A loop diuretic drug used to treat fluid build-up due to heart failure, liver scarring, or kidney disease.

Potassium 2.8 mEq/L

A measurement indicating low potassium levels in the blood, which can affect heart and muscle function.