The Optimal Number of Participants in Face-To-Face Focus Group Interviews

question 40

True/False

The optimal number of participants in face-to-face focus group interviews should range from 20 to 30 people.

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Definitions:

Vertical Contracts

Agreements between companies at different levels of the supply chain, such as manufacturers and retailers, aimed at controlling prices or excluding competitors.

Costly Activities

Activities that involve a significant expenditure of resources such as time, money, or effort.

New Product

An item or service that has been recently developed or introduced to the market, offering new or improved features.

Minimum Wage Control

Regulatory measures that set the lowest hourly rate of pay that employers can legally offer their employees.