The Difference Between Social Media Monitoring and Private Communities Is

question 44

Multiple Choice

The difference between social media monitoring and private communities is that in social media research _____.

• A) the sample of people interacting about a product is a self-selected sample that is representative of consumer reactions in a target market
• B) the data already exists and is not created by interaction with researchers
• C) the primary purpose is research
• D) most companies outsource community development to a provider because of the start-up costs involved
• E) researchers cannot observe people interacting with each other unprompted by the potential bias of interviewers and questions

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Definitions:

Malnutrition

A condition that results from eating a diet in which one or more nutrients are either not enough or are too much, leading to health problems.

Obesity

A medical condition characterized by excessive body fat accumulation, which poses a risk to health.

Lack of Health Insurance

The absence of healthcare coverage, which can result in limited access to medical services and financial hardship due to medical expenses.

Ill Health

A state of poor physical or mental condition; not being well.