New Projects or Products Can Provide Positive Indirect Effects as Well

question 108

Multiple Choice

New projects or products can provide positive indirect effects as well as negative effects.Which of the following appears to be a positive indirect effect?

• A) The new, efficient machine uses less electricity.
• B) Orders of your complementary products increase.
• C) The project has a positive NPV.
• D) Accelerated methods of depreciation can be used.

---

Definitions:

Marketing Principles

The fundamental ideas or guidelines that underlie the marketing practice, focusing on product, price, place, and promotion.

Professional Goals

Objectives or targets that individuals set in their professional lives aiming to achieve career advancement, skill development, or personal satisfaction at work.

Organizational Buyers

Entities such as companies, governments, and institutions that purchase products or services in large quantities for use in production, for resale, or for operation.

Communicate Value

Effective presentation of a product's or service's benefits to potential customers to highlight why it is worth purchasing.