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What are the distinguishing characteristics of the NIKE company culture displayed in the company layout of buildings
Short-term Memory
Short-term memory refers to the capacity for holding a small amount of information in an active, readily available state for a short period of time.
Long-term Memory
A type of memory capable of storing information for extended periods, ranging from a few days to decades, and includes facts, experiences, and skills.
Cocktail-Party Phenomenon
The ability to focus one's auditory attention on a particular stimulus while filtering out a range of other stimuli, as if at a noisy party.
Broadbent's Filter Theory
A theory suggesting that information is filtered through a selective attention mechanism that allows only a portion of sensory inputs to reach consciousness.
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