Some Companies Maintain a Presence on Facebook Because

question 120

Multiple Choice

Some companies maintain a presence on Facebook because:

• A) Everyone else does
• B) It allows consumers to chime in about their passions
• C) Their employees insist the organizations have a presence on Facebook
• D) Their regular marketing needs are not met

---

Definitions:

Miller-Orr Model

A financial model used for cash management, it helps in determining the optimal level of cash balance and controls the costs associated with cash balances.

Weekly Cash Flows

The movement of cash in and out of a business on a weekly basis, tracking how money is spent and received.

Opportunity Cost

The expense incurred by not choosing the second-best option while deciding.

Monthly Cash Flows

The total amount of money being transferred into and out of a business, particularly during a month.