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The Wii is a wildly popular home video game console released by Nintendo. The Wii system was first available in the U.S. in November, 2006 and has sold more than 30 million units as of August 2010. The Wii retails for $199. Suppose Ahmed is willing to pay $230, Lana is willing to pay $175, and Bodie is willing to pay $300 for a Wii. Who will purchase a Wii?
Individual
A single human being as distinct from a group, class, or family, often considered in the context of individuality and personal identity.
Psychoanalytic Theory
A psychological theory originating from Sigmund Freud, emphasizing unconscious processes such as conflicts, desires, and memories.
Extended Period
A length of time that is longer than usual or expected.
Case Study Approach
A research method involving an up-close, in-depth, and detailed examination of a subject of study (the case), as well as its related contextual conditions.
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