Examlex
The competitive advantages are typically temporary because competitors often seek ways to duplicate the competitive advantage.
Legal Action
The process of pursuing a lawsuit or litigation to enforce or defend one's legal rights.
Ad Substantiation
An FTC standard requiring that advertisers have a reasonable basis for the claims made in their ads.
Reasonable Basis
A concept often used in law and regulations, referring to a well-founded rationale for decisions or actions.
Cease and Desist Order
A legal order issued by a government agency or court ordering a person or entity to stop engaging in a particular activity or behavior.
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