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Describe the effects of technology on the labor relations environment.
Market Share
The portion of a market controlled by a particular company or product, often expressed as a percentage.
Marketing Mix
A set of actions, or tactics, that a company uses to promote its brand or product in the market, traditionally defined as the 4Ps: Product, Price, Place, and Promotion.
Place
In marketing, refers to the distribution aspect and how and where products are made available to consumers.
Outlets
Retail stores that sell goods directly from manufacturers at discounted prices, often merchandise that is overstocked or discontinued.
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