Which of the Following Is a Purpose of a Positioning

question 20

Multiple Choice

Which of the following is a purpose of a positioning statement?

• A) to provide a recap of the key messages
• B) to demonstrate value to the audience
• C) to identify the key decision makers in your audience
• D) to broaden the message enough to accommodate everyone's interests
• E) to provide examples,illustrations,analogies,and quotations to support the main point