For Most Written Business Communications,the First Consideration Should Be to

question 10

Multiple Choice

For most written business communications,the first consideration should be to

• A) present the message in a visually appealing manner.
• B) get the message across in an easy-to-read manner.
• C) select the facts in a persuasive manner.
• D) construct the message in passive voice.
• E) demonstrate how much of an expert you are.

---

Definitions:

Aesthetic Design

Involves enhancing the appearance and emotional appeal of a product or interface to improve user experience.

Brand Personality

The set of human characteristics attributed to a brand, shaping consumer perceptions and fostering emotional connections with the brand.

Brand Extensions

Brand extensions refer to the strategy of using an established brand name to launch new products or services in a different category or market segment.

ISO 9000

A set of international standards for quality management and quality assurance designed to help companies meet regulatory requirements and satisfy customer needs.