Examlex
Extensive use of the I-voice in a business message
Door-In-The-Face
A persuasion technique where a large, unreasonable request is made first, followed by a smaller, more reasonable request.
Lowballing
A sales and negotiation tactic where an initial, lower price is offered to entice a buyer, before it is subsequently raised once the buyer is interested or committed.
Mere Exposure
A mental effect where individuals grow fond of things simply because they are accustomed to them.
Reciprocal Helping
A cooperative behavior where an individual helps another with the expectation that the favor will be returned in the future.
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