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The sense that concern for fairness, justice, and due process to people, groups, and communities should be woven into managerial decision-making is called
Cause Marketing
A type of marketing involving the cooperative efforts of a for-profit business and a non-profit organization for mutual benefit.
Environmental Downsizing
The process of reducing a company's environmental impact through smaller operations, waste reduction, and efficient resource use.
Green Marketing
Strategies aimed at advertising goods or services highlighting their ecological advantages or sustainability.
Ancillary Support
Additional services or support provided alongside a main service or product to enhance its value or effectiveness.
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