The Ability of an Organization to Effectively Identify, Acquire, Foster

question 5

Multiple Choice

The ability of an organization to effectively identify, acquire, foster, and retain loyal profitable customers is

• A) customer service.
• B) effective marketing.
• C) customer relationship management.
• D) ethical marketing.

---

Definitions:

Processed

Refers to information, materials, or data that has been analyzed, manipulated, or modified in some manner.

Attended To

Focused on or paid special attention to; involves the allocation of cognitive resources towards specific stimuli or tasks.

Dichotic Listening Task

An experimental task used in psychology to study selective attention and the lateralization of brain function, involving presenting two different auditory messages simultaneously, one to each ear.