Businesses Have Responded to Consumer Activism with All of the Following

question 35

Multiple Choice

Businesses have responded to consumer activism with all of the following efforts except

• A) toll-free hot lines.
• B) user-friendly Web sites.
• C) rebate and discount programs.
• D) consumer representatives.

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Definitions:

P/E Ratios

The Price-to-Earnings Ratio, a valuation metric comparing a company's current share price to its per-share earnings.

Inflation

The speed at which the overall price level of goods and services increases, diminishing the buying power.

Intrinsic Value

The perceived or calculated true value of an asset, based on fundamentals, without regard to market value.

Actual Stock Price

The current trading price of a company's shares on the stock market.