Developing a Strategy That Capitalizes on Both Internal Strengths and External

question 30

Multiple Choice

Developing a strategy that capitalizes on both internal strengths and external opportunities identified in a TOWS matrix is an example of a:

• A)Maxi-maxi strategy.
• B)Maxi-mini strategy.
• C)Mini-mini strategy.
• D)Mini-maxi strategy.

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Definitions:

Central Route Persuasion

Central route persuasion is a method of persuasion that involves deeply processing the content of a message, considering the arguments and evidence in detail.

Force Himself To Smile

An act of deliberately smiling, often in an attempt to induce positive emotions or to mask true feelings.

Cognitive Dissonance

The psychological discomfort experienced when holding two or more contradictory beliefs, ideas, or values at the same time.

Attribution Theory

A concept in social psychology that explains how individuals infer the causes of their own and others' behaviors, attributing them to either internal dispositions or external situations.