Examlex
Which of these statements about valuation models is NOT correct?
Psychographics
A marketing research method that analyzes consumer lifestyles, values, attitudes, and personality traits to better understand their buying behavior.
Made The Purchase
The act of buying or acquiring goods or services through a transaction or exchange.
Millennials
The generation born between 1978 and the late twentieth century. Also known as Generation Y.
Authentic
Genuine or original, not copied or false; true to its own personality or character.
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