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Horizontal integration can help firms enhance differentiation.
ERG Theory
ERG Theory is a motivation theory developed by Clayton Alderfer that categorizes human needs into three types: Existence, Relatedness, and Growth, suggesting that these needs can influence workplace behavior.
Basic Psychological Needs
Fundamental human motivations that include the need for competence, autonomy, and relatedness, which are essential for psychological development and well-being.
Friendly Relationships
Bonds between individuals characterized by mutual affection, support, and a positive regard, fostering a pleasant social environment.
ERG Theory
A motivational theory developed by Clayton Alderfer that categorizes human needs into three groups: Existence, Relatedness, and Growth.
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