The Factors That Are Important to Focus on When Mapping

question 47

Multiple Choice

The factors that are important to focus on when mapping strategic groups include:

• A) Identifying the top competitive factors in your market, such as expenditures on research and development, pricing, distribution channels, and customers.
• B) Choosing two key dimensions from these factors for the horizontal and vertical axes, plotting your rivals along these axes, and looking for differences among the competition.
• C) Analyzing the firms that are closest to your organization on the map, because they will give your firm the strongest rivalry.
• D) All of these.

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Definitions:

Target Feeling

The specific emotion or emotional state one aims to achieve or elicit in a given situation or through a particular action.

Position Power

The authority or influence one holds as a result of their rank or role within an organization.

Personal Power

An individual's capacity to influence others based on personal attributes or skills, rather than formal authority.

Detrimental

Causing harm or damage.