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In the Structure-Conduct-Performance Model What Are the Industry Characteristics That

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Essay

In the structure-conduct-performance model what are the industry characteristics that lead to low profitability?


Definitions:

Culture-Image

The perception and reputation of a brand or entity shaped by cultural elements and societal beliefs.

Culture-Identity

The connection and relationship between an individual’s or group's culture and their self-concept or sense of identity.

Brand's Identity

The collection of attributes and values that define how a brand presents itself to the market and distinguishes itself from competitors.

Brand's Image

represents the public perception or the set of beliefs held about a brand.

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