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What Might Microsoft Have Used Their 1998 Purchase of LinkExchange

question 51

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What might Microsoft have used their 1998 purchase of LinkExchange to build a competitive advantage in?


Definitions:

Compounded Semi-Annually

Interest calculation method where interest is added to the principal sum twice a year, leading to interest earnings on interest.

Compounded Monthly

The process of calculating interest using the principle plus previously earned interest as the new principle each month.

9%

An interest rate or percentage that signifies a nine percent value attached to financial products or calculations.

Compounded Semi-Annually

The process of adding interest to the principal sum twice a year, where interest earns more interest in subsequent periods.

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