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In strategy formulation,firms have three distinct levels that comprise the organization.Explain a senior executive's duties when creating a corporate strategy.
Corporate executives need to determine which industries,markets,and geographies their company should compete in and how they can create synergies across business units that may be quite different.The key question for Corporate Strategy… Where to compete?
Planning Gap
The difference between an organization's current position and its desired future state, identified during strategic planning.
Contribution Margin
The amount by which product or service sales exceed variable costs, contributing to covering fixed costs and profit generation.
Planning Gap
The difference between future desired performance and projected actual performance, identified during strategic planning processes.
Sales Revenue Data
Information regarding the income generated from the sale of goods or services before any expenses are subtracted.
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