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In strategy formulation,firms have three distinct levels that comprise the organization.Explain a senior executive's duties when creating a corporate strategy.
Corporate executives need to determine which industries,markets,and geographies their company should compete in and how they can create synergies across business units that may be quite different.The key question for Corporate Strategy… Where to compete?
Diagnosis
The identification of the nature or cause of a condition, situation, or problem.
Status Quo
The existing state or condition of a situation, often used in the context of maintaining current circumstances.
Kurt Lewin
A psychologist known for his contributions to social, organizational, and applied psychology, particularly regarding change theories.
Equilibrium
A state of balance or stability within a system, where competing forces or influences are equal and no further change is expected.
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