Examlex
When using the _____ approach to strategic planning,the products sold by multinational corporations often have a large portion of their value added in the downstream activities of the value chain.
External Secondary
External secondary data refers to information collected by someone other than the user, commonly used in research for additional context or validation.
Nielsen Television Index
A measurement service that provides data and insights regarding television viewing patterns.
Syndicated Panels
Syndicated panels are groups of people or organizations that are repeatedly surveyed or measured over time for market research purposes, and their data is collected, analyzed, and sold by a third party to multiple firms.
External Secondary Data
Information collected from outside an organization, previously gathered for another purpose, which can be used for market research or analysis.
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