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The price of a large pepperoni pizza used to be $14, but this week the price rose to $18. With a budget of just $30, you can't afford as many pizzas at the higher price. This change in consumer behavior reflects the
Supply-and-Demand
A fundamental economic model that describes how the price and quantity of goods and services are determined in a market based on the amount available (supply) and the desire to purchase (demand).
Equilibrium Output
The level of output where the quantity of goods or services producers are willing to supply equals the quantity consumers are willing to buy, resulting in market equilibrium.
Competitive Firm
A company that operates in a market where there are many buyers and sellers, and it has little control over the market price.
MC Curve
The graphical representation of how the cost to produce an additional unit of a good changes with the production volume.
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