Which of the Following Is an Example of a Vertical

question 26

Multiple Choice

Which of the following is an example of a vertical merger?

• A) Northeastern Illinois University merging with McDonald's.
• B) Northeastern Illinois University merging with a training academy for new professors.
• C) Northeastern Illinois University merging with Roosevelt University.
• D) Northeastern Illinois University going from a public to a private university.

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Definitions:

Variable-ratio

A schedule of reinforcement where a response is reinforced after an unpredictable number of responses, making it highly resistant to extinction.

Reinforcement

An operational technique used in behavior analysis to increase the frequency of a desired behavior by introducing a motivating item after the behavior is exhibited.

DRH Schedule

Differential Reinforcement of High Rates of behavior schedule; a reinforcement schedule in which a higher rate of a specific behavior is reinforced, encouraging the behavior to occur more frequently.

Reinforcer

Any stimulus that increases the likelihood of a preceding behavior being repeated.