When Ashley Enters the Car Lot to Look at Used

question 21

Multiple Choice

When Ashley enters the car lot to look at used cars,she draws upon her knowledge that car salespeople often use "hard-sell" techniques and she raises her guard in order to defend herself from a persuasion attempt.This is consistent with:

• A) the Persuasion Knowledge Model.
• B) a dual process model.
• C) the existence of a sleeper effect.
• D) the theory of cognitive dissonance.

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Definitions:

Chemical Shift

In nuclear magnetic resonance (NMR) spectroscopy, chemical shift is the relative change in the frequency of nuclear magnetic resonance of a nucleus compared to a reference standard.

Aromatic Protons

Hydrogen atoms attached to the carbon atoms of an aromatic ring, characterized by distinct NMR signals.

Magnetic Field

A region around a magnetic material or a moving electric charge within which the force of magnetism acts.

Nuclear Magnetic Resonance

A spectroscopic technique that exploits the magnetic properties of certain atomic nuclei to determine the physical and chemical properties of atoms or the molecules in which they are contained.