Examlex
The consumer decision-making stages include all of the following,EXCEPT:
Sandra Bem
A psychologist known for her work on gender roles and for developing the gender schema theory.
Bisexual
Pertaining to a sexual orientation in which an individual is attracted to both male and female genders.
Gender Schema Theory
A theory that suggests people learn about gender roles and develop gender-based beliefs through cultural and societal norms.
Mental Pattern
A cognitive framework or structure that helps in organizing and interpreting information.
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