Some Reference Groups Are Composed of Idealized Figures Such as Outstanding

question 77

Multiple Choice

Some reference groups are composed of idealized figures such as outstanding athletes,entertainers,or even successful business people.While the consumer may have no direct contact with such figures,their influence can be powerful because consumers may be guided to the types of products used by people they admire (e.g.,Nike and Michael Jordan) .Such reference groups are called:

• A) ideological compound reference groups.
• B) aspirational reference groups.
• C) associative cluster reference groups.
• D) approach-avoidance reference groups.

---

Definitions:

Physical Exertion

The act of engaging in vigorous physical activity that requires effort and energy.

Al-Anon

A support group designed for the families and friends of individuals suffering from alcoholism, offering a community focused on sharing experiences and strategies for coping.

Alcoholics Anonymous

A self-help group and fellowship of individuals who share their experience, strength, and hope with each other that they may solve their common problem and help others to recover from alcoholism.

Blood By Volume

A measure of the amount of blood in an organism's body, expressed as a percentage of total body volume.