Asking Target Market Members to Compare the Performance of a Prototype

question 32

Multiple Choice

Asking target market members to compare the performance of a prototype of a possible new product to the performance of a competitor's product is an example of which type of research?

• A)distribution research
• B)copytesting
• C)promotion research
• D)product testing

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Definitions:

Solution

A quantity or array of quantities that solve an equation, inequality, or simultaneous equations.

Absolute Value

The distance of a number from zero on the number line, without considering direction; always a non-negative number.

Set Notation

A systematic way of writing sets, often using curly braces and symbols to define elements and operations on sets.

Absolute Value Inequality

An inequality that involves the absolute value of an expression, requiring consideration of both the positive and negative cases.